Director UK & Ireland, MALTA TOURIST AUTHORITY
Peter is a Maltese and UK dual national, who has lived in the UK for most of his life.
His early career was spent in sales and marketing roles with Mars Confectionery, Kraft Foods and Bowater Scott. He then moved into the travel industry in senior marketing roles with Horizon Holidays, First Choice Holidays and Lunn Poly (TUI). In 1997 he was appointed as Business Development Director for Birmingham Airport and stayed in this role until 2009. He was also a non – executive director of Marketing Birmingham and a member of the Airports Council International (ACI) Economics and Commercial committee during this period.
In 2009 he changed industry to work for Interserve plc, operating as CEO for three construction companies operating in Leeds, Sandwell and St Helens. In this role he completed contracts to build schools to the value of around £500m. Alongside this, in 2014 he founded and became CEO of a charity which sponsors and runs academy schools in England.
He joined the Malta Tourism Authority in September 2015 and was appointed as Director for the UK and Ireland, based in London. The MTA has been named TTG’s Tourist Board of the Year in 2016 and 2017 and M&IT’s Best Overseas Convention Bureau in 2017.
Peter holds an honours degree in Business Studies and the Institute of Marketing Diploma. He has been a member of the Institute of Travel and Tourism since 2001 becoming a fellow member in 2007. Peter is also a member of the Order of Malta.